Porterville is launching a 90-day zero-fare program for its Transit fixed route and ADA paratransit services.
The Porterville City Council has authorized the 90-day program to run from July 1 to Sep. 29.
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The big picture: Implementing the program will assist in the transition of the administration of Porterville Transit and enhance the quality of life of the community, the city said in a statement.
- The program will assist in mitigating potential service disruptions to passengers during the transition.
- The city will have an opportunity to collect data on ridership patterns without the barrier of fares.
- That will offer valuable insights for future service planning and improvements to the transit system.
What they’re saying: “Implementing a zero-fare program for 90 days is a strategic approach to ensure operational efficiency and maintain a positive customer experience,” the city said in a statement.
